Anchoring Bias – Marketing Psychology

By | 2017-08-13T07:08:04+00:00 August 15th, 2017|Categories: Marketing|Tags: , , |

Anchoring bias is the human tendency to rely very heavily on the first piece of information (the anchor) offered when making decisions. This occurs in all of our decision making including purchase decisions. Once the anchor is in place, buyers decisions are then made by adjusting the initial anchor number, regardless of the legitimacy of the actual anchor number.

Marketing Round Up – Cool Things We Found That You Should Know

By | 2017-08-13T08:26:25+00:00 August 13th, 2017|Categories: Round Up|Tags: , , |

Marketing this Week Sharing knowledge and increasing understanding is the fun part of our job. From dodgy SEO people to Facebook here are 6 articles worth your time and attention. Snapchat's slowing user growth is damaging its status as advertising's [...]

Be unique not perfect

By | 2017-07-11T16:11:59+00:00 July 11th, 2017|Categories: Business Development, Marketing|Tags: , |

Small Business Development Being the best in your field isn't good enough. You need to get attention, communicate your value, and deliver a unique customer experience. Identify the problem you solve and why your customer's life will be made better. You [...]

Cool Small Business Marketing Things We Found This Week – Weekly Round Up

By | 2017-01-15T00:06:00+00:00 January 13th, 2017|Categories: Round Up, Uncategorized|Tags: , , |

One of the best parts of our job is keeping up with what's happening in marketing. We've found awsome articles about small business marketing that we think you'll find useful. #Marketing Search Engine Land had a great article - 5 [...]

How to Promoting Your Local Small Business Content

By | 2015-09-02T21:47:59+00:00 September 2nd, 2015|Categories: Advertising, Marketing, Uncategorized, Website|Tags: , |

Promote your content locally. A key to successful content marketing is really good content. But just because you write relevant blogs, create useful videos, or publish a fun podcast - doesn't mean anyone will consume your content. You need [...]

Never JUSTIFY Your Price – Demonstrate Value

By | 2015-06-04T06:20:59+00:00 June 4th, 2015|Categories: Sales, Uncategorized|Tags: , , |

When your prospect has an objection about the price, don’t justify your price. Justifying is defensive and is a great way to lose your prospect completely. This objection is a clear indication that you and your prospect are not where you need to be in the sales process.

Promoting Your Local Small Business Content

By | 2014-12-04T06:28:57+00:00 December 4th, 2014|Categories: Marketing, Uncategorized|Tags: , |

Most businesses are local small businesses - Promote local! Zombies Ate My Media is a Winnipeg based marketing company. Contact us for content marketing and web development. Local Content Marketing One of the keys to successful content marketing is really [...]

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