Loyalty programs do two important things. First, they're meant to keep customers buying from you. Second, they should track purchases and identify high-value customers.
What are you competing against?
You need to motivate customers to take an action. Your biggest competitor is the status quo. Your customers fear of loss heavily outweighs the possibility of a
When your prospect has an objection about the price, don’t justify your price. Justifying is defensive and is a great way to lose your prospect completely. This objection is a clear indication that you and your prospect are not where you need to be in the sales process.
Starting a relationship with the new person gives you an opportunity to be a problem solver and make any changes to meet your clients needs; this is what you want to do all the time with your clients. We seem to get freaked out when a new person enters the relationship.
Blogging to market your business or improve your sales career is rewarding. You’re able to broadcast your message and start conversations and relationships. It’s inexpensive and relatively simple - so long as you have opinions of your business or industry.
Say No to Bad Prospects
As a business owner, especially for those of us who offer services, it can be difficult to turn away work. We tend to accept