Generating interaction on your social media will improve your local reach and the local seo of your small business if you do it correctly. It’s not hard you just need a social media plan and use a few techniques to deliver high quality messages through your social networks. Follow us Facebook ~ Twitter & LinkedIn
Generate Interest on Social Media
Getting likes on Facebook is one thing, but what we all really want is for our clients to comment on and share our posts – to generate interaction.
It’s not a numbers game to stroke your ego. You are delivering quality messaging when you interact with clients and potential clients on Facebook, Twitter, Pinterest etc.
If you’re running a good Facebook campaign then you are already producing at least three posts per week of relevant information. It’s time to kick it up a notch and get interactions.
How is it Done?
One way is so simple you’re going to kick yourself for not thinking of it already – ASK QUESTIONS. The best way to get your Facebook fans to interact with you on Facebook is to ask them questions. Really there is only one rule you need to follow; don’t have every question be about your product or service. Sure it’s good to ask for this kind of feedback every once in awhile, but if you make your Facebook page all about your product or service your fans will lose interest pretty quickly.
Anything Goes, so Don’t be Afraid to Ask
Pose all sorts of questions. They can be open ended, fill in the blank or simple yes or no questions. The sky is the limit. If you need some help here are some suggestions to get you started:
1. Ask fun questions. Don’t be afraid to get to know your fans or to let your fans get to know you. Go off topic and ask personal questions, just not too personal. Questions like, “what’s your family’s favorite vacation spot?” or “What’s everyone doing this long weekend?” are good ways to generate some interaction with your fans.
2. Ask questions about their opinion on a topic. Share a recent news story or interesting article and ask your fans what their thoughts on it are.
3. Ask simple yes or no questions. These types of questions are super easy for your fans to answer. Make the question fun too and you’ll definitely get responses. “Do you like the new [insert local sports team name here] uniforms?” or “Did you like the season finale of Game of Thrones?”
4. Ask your fans for tips. Having a hard time getting your kids out of bed in the morning? Don’t know the best way to get grass stains out of your jeans? Ask your fans. Everyone has a magic tip they’d love to share, so give them a platform to do that.
Generating interaction with your Facebook fans is pretty simple, so if you’re looking to beef up your connections with Facebook fans start asking some questions today.